德鲁庄园公司推出尼卡·鲁斯蒂卡新款

尼加拉瓜雪茄制造商德鲁庄园雪茄公司推出了尼卡·鲁斯蒂卡（Nica Rustica ）的最新产品Abobe（土砖），这是Nica Rustica产品线的最新一款，总体来说Nica Rustica算是价格实惠的一条产品线。

上周德鲁庄园公司举办了新品发布仪式，并在YouTube和 Facebook两个社交媒体进行了直播。预计今年夏天将向零售商供货。

和去年发布的20英亩农田（20 Acre Farm）一样，有三个尺寸的Adobe被揭去烟标分送给全美国1万名雪茄爱好者，他们将拿着赠品参与新品发布式的网络直播。

据称Adobe是为了纪念尼加拉瓜埃斯特利地区的人们而设计的，埃斯特利是德鲁庄园大雪茄厂（La Gran Fabrica Drew Estate factory ）的所在地。雪茄包装盒的设计灵感参考了埃斯特利民居的色彩缤纷。

亚文化工作室（Subculture Studio）的理查德·道格·迪亚兹（Richard Dog Diaz）融合了埃斯特利地区的标志 Brujito设计了雪茄包装盒的图案， Brujito是埃斯特利地区附近的一座山上雕刻的描绘本地萨满法师的一副岩画。

雪茄茄衣使用了厄瓜多尔哈瓦那烟叶。茄套是巴西烟叶。茄芯是尼加拉瓜烟叶，取自埃斯特利和贾乐帕地区种植的烟叶。公司介绍这款Adobe的口味是中等到浓郁强度。

Adobe有三个尺寸，都是每盒25支的包装，在美国的每支零售价均低于7美元。公牛，52环径，6英寸长，售价5.76美元。罗布图，54环径，5英寸长，售价5.2美元。高达，60环径，6英寸长，售价6.48美元。

虽然预计8月份才发货，但是公司计划5月19日在马里兰州科基斯维尔的一场活动中进行预展，这场为期两天的活动是在一家名为Humidour Cigar Shoppe的雪茄店举办。

尼卡·鲁斯蒂卡2013年发布时只有一个尺寸，设计质朴，茄脚闭合，茄帽带一个猪尾巴。随后出现了更多的尺寸，但是性价比高、质朴始终是这个产品线的主题。而这次Adobe的茄脚没有设计成封闭。

附参考文章：

Nicaraguan cigarmaker Drew Estate has introduced Nica Rustica Adobe, the newest line extension to its budget-friendly Nica Rustica brand. The unveiling happened late last week on Drew Estate’s Freestyle Live event, which streamed on social media via YouTube and Facebook Live. Retailers can expect Nica Rustica Adobe to start shipping this summer.

Like the 20 Acre Farm brand last year, the Nica Rustica Adobes were first sent to 10,000 smokers around the country as a trio of un-banded mystery cigars in anticipation of the live-stream unveiling. 

Adobe was made in tribute to the people of Estelí, Nicaragua, where the La Gran Fabrica Drew Estate factory is located, and the packaging is inspired by the colorful homes of Estelí’s residents. The artwork is by Subculture Studios’ Richard “Dog” Diaz, and incorporates the town’s emblem, “El Brujito,” a petroglyph of a native shaman carved approximately 6,000 years ago on a mountain near Estelí.

The cigars are rolled with a Ecuador Habano wrapper, a Brazilian binder and Nicaraguan fillers from the Estelí and Jalapa regions. According to the company, Nica Rustica Adobe is medium-to-full in body.

Packaged in 25-count boxes, Adobe comes in three sizes all with suggested retail prices less than $7: Toro, measuring 6 inches by 52 ring gauge ($5.76); Robusto, 5 inches by 54 ($5.20); and Gordo, 6 by 60 ($6.48). 

Though not scheduled for shipping until August, Nica Rustica Adobe will also be previewed during a two-day Drew Estate event at The Humidour Cigar Shoppe in Cockeysville, Maryland starting on May 19.

Nica Rustica debuted in 2013 as a single-sized release with a rustic, closed foot and pigtail cap. More sizes followed, but value was always as central to the cigar’s theme as rusticity. Unlike the Nica Rustica core line, Adobes do not have closed feet or pigtail caps.